The UK General Election is fast approaching. Global CEO Sairah Ashman explores why the main political parties need to find authentic ways to demonstrate conviction, vision, and human empathy - and ultimately, create momentum.

It's Nice That unpacks our work for Ubisoft Anno, from being tasked with “sparking a desire to build”, to using physical materials and traditional methods to imbue every aspect of the design system.

Senior Strategy Director Jocelyn Turlan shares the trends defining the new era of Sports for WARC.

David Stevens, Executive Strategy Director, joined The Subtext to share a behind the scenes look at our verbal identity work for Bite Back, a youth activist movement challenging the food system.

Global CEO Sairah Ashman caught up with Barbara Martin Coppola, Decathlon CEO, on Decathlon’s recent transformation from sports retailer to sports brand and her advice to other leaders navigating similar journeys.

Michael Crowley, CMO at NYBG joins Wolff Olins Senior Creative Director Jane Boynton on an episode of Brand New’s The Follow-up podcast, to tell the story of our recent partnership on the cultural institution's rebrand.

Global Principal Wayne Deakin explores why businesses need a human-centric innovation culture; one that embraces neurodiversity, in a recent article for Creative Review.

Global Principal Aaron Smith shares brand strategy considerations for personal care brands.

Global CEO Sairah Ashman lays out five considerations for brands looking to avoid stagnation in her latest Forbes column.

Global Executive Creative Director Emma Barratt shares the advantages of embracing neurodiversity in the workplace in a recent article for Creativebrief.

Wolff Olins has been listed at number 15 on Ad Age’s Best Places to Work 2024 in the US.

Global CEO Sairah Ashman explores how deviating from the norm and standing out from the pack through weirdness can be a powerful business tool, for Forbes.

Global CEO Sairah Ashman explores the positive impact of AI on creative industries.

Wolff Olins, the global branding consultancy, has designed the new brand identity for Kenvue, the planned new consumer health company, anticipated to launch in 2023.

Life’s Good. We are proud to have partnered with LG Electronics on the global activation of its refreshed brand identity!

Here, Wayne Deakin, global creative principal at Wolff Olins, explains how they addressed the challenge